Freelance web designer · About

I design websites with visual judgement, business awareness and direct communication.

I work from Barcelona with local businesses and international projects that need a clear, distinctive, fast and maintainable website.

I am Javier Nache. For the case studies in this portfolio, I define the structure, design the interface and coordinate publication. I work with you personally from the first conversation to handover.

BarcelonaDesign + developmentLocal SEOApplied AIES · EN · CA
Tell me about your project
Portrait of Javier Nache in Times Square, New York
Javier Nache · Web, AI and digital projects.

AuthorJavier Nache

BasisBarcelona

Review

How I prepare and review content
Background

Design, management and technology in one professional journey.

My background is in art and design, followed by management. I have managed teams, projects and international relationships, from European Union projects in Northern Europe to work in Southeast Asia, dealing with clients and partners around the world.

For more than six years I have designed and developed websites as a freelancer for businesses, professionals and digital projects. I currently combine this with marketing and business development in an international project, where I use AI tools every day to research, structure content and improve processes.

That combination of design, management, technology and direct work with people from different cultures is what I bring to every project.

  • Current role
    Marketing & Business Development
    International crypto project · Remote
  • 6+ years
    Freelance web design and development
    Direct clients · Remote
  • Previously
    Supervision and client relationships
    Tourism sector · Southeast Asia
  • Earlier experience
    International project management
    European Union · Europe
  • Education
    Visual arts and tourism
    Barcelona
View my full background on LinkedIn →
What I bring

A website is better designed when the business is understood.

Visual direction

Typography, colour, imagery and rhythm used to create a specific perception: trust, clarity and personality.

Content and journey

I structure what visitors should see first, which questions they need answered and which information moves them towards contact.

Development and SEO

I build responsive, fast and semantic pages on a technical foundation prepared for Google and AI-assisted search.

Ongoing support

I can take care of the domain, hosting, security, updates and maintenance after publication.

Published case studies

Design decisions explained through real projects.

These case studies show the structure, interface and journey of three websites created for different contexts.

If your project needs clarity, sound judgement and a website that is up to the task, let's talk.

Tell me about your project View real case studies →