Strategy and content
- Goal, audience and primary action
- Page map and information order
- Support to structure or review copy
Web design and development
Bespoke web design, clear and useful.
Responsive, fast and maintainable websites, with essential SEO and a scope defined with you.
Authorship and reviewJavier Nache
BasisDirect experience and published case studies
Last reviewed
How I prepare and review contentThe right website does not have to be the largest.
For a microbusiness, a simple website can cover the essentials: explain the service, define the service area, answer questions and provide an easy way to make contact.
A larger company may need greater depth: several areas, case studies, a team, content or a careful migration from a website that has fallen behind.
- Essential A small number of pages, a direct message and a clear call to action.
- Corporate More content, hierarchy, service pages and trust signals.
- Evolving A foundation that allows content or functions to be added with purpose.
What a bespoke website can include.
Scope is agreed before design begins. Not every project needs everything, but every included element must have a purpose.
Bespoke design
- Visual direction aligned with the company
- Typography, colour, imagery and components
- Responsive design for different screen sizes
Development
- Semantic structure and accessible navigation
- Image and loading optimisation
- Forms and functions agreed in scope
Essential SEO
- Titles, descriptions and heading hierarchy
- Internal linking, indexing and structured data where appropriate
- Local signals and redirects when there is a previous website
Hosting and maintenance
- Domain, SSL and publication configuration if commissioned
- Backups, updates and changes under the agreement
- Direct support after launch
How the website is built.
The process keeps important decisions visible and avoids moving ahead on assumptions.
Listen
You tell me about the business, the goal, your questions and what you already have.
Structure
I define pages, content, priorities and budget with you.
Design
I build the visual direction and responsive journey.
Publish
We review content, links, forms, indexing and handover.
A real project: Crece Entrenando.
The website structures differentiators, method, plans, useful content and contact within a distinctive visual identity.
It is a good example of how a clear structure explains a personal service without turning the page into a generic catalogue.
View the full case studyDirect web design support in Vallès Occidental.
I work directly with microbusinesses, professionals and companies that need to organise their digital presence. We can review the business, content and scope without intermediaries.
Available in Sabadell, Terrassa, Sant Cugat del Vallès, Rubí, Cerdanyola del Vallès and other towns in the county, as well as Barcelona and remote projects. View the Vallès Occidental service
Common questions about a bespoke website.
How much does a website cost?
It depends on scope. A simple website with a few pages requires less work than a corporate site with extensive content, migration and integrations. The proposal clearly separates what is included.
Can it be a simple website?
Yes. If the goal is to present the business and generate enquiries, a concise structure may be the right decision. It can expand when there is a real need.
Do you include content and SEO?
I can help structure or review the copy. Development includes an agreed SEO foundation: semantic structure, metadata, indexing, internal linking and local signals where appropriate.
Can you take care of hosting and maintenance?
I can include the domain, hosting, SSL, publication and maintenance. This is defined separately so you know what ongoing support you will have after launch.
Find a more specific answer.
These pages start with common situations and help define the right scope.
A website proportionate to your business.
Tell me what you do, what you have now and what the new website should solve. I will prepare a clear, focused scope.